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The Rise of the Badass Bitch: It’s Time to Set Her Free

By on September 18, 2024

By Amber Lansdale

There’s a fire burning inside every one of us. You feel it, don’t you? That restless energy telling you you’re meant for something more. Society tries to smother it, whispering things like “Be a good girl,” “Don’t cause a scene,” or “Stay in your lane.” But deep down, there’s a bad-ass bitch inside you, itching to break free. It’s time to let her out.

What is a Bad-Ass Bitch?

Let’s get one thing straight—a bad-ass bitch isn’t just about attitude. It’s not about being loud, reckless, or rebellious just for the sake of it. A bad-ass bitch knows her worth, owns her story, and lives life unapologetically. She’s the woman who refuses to shrink to make others comfortable, is done with playing small, and is ready to take the reins and make life her own. She doesn’t let the opinions of others define her path; she creates it herself.

I wasn’t always the confident, empowered woman I am today. I spent years playing the role of the “good girl.” I was always trying to please others, do what was expected of me, and avoid stepping on anyone’s toes. I thought if I followed the rules, I’d get love, validation, and approval. But all I ended up with was frustration and a deep sense of emptiness.

There comes a point where you realize the only person standing in the way of your greatness is you. For me, it hit like a ton of bricks in my mid-20s. I had hit rock bottom, stuck in toxic relationships, feeling unworthy of love, and silencing my own voice. I questioned my existence in this world. I remember having thoughts about leaving this world. “Maybe if I just fell asleep in the bathtub and slipped under the water my pain would disappear.” “Maybe if I run this red light and get hit by oncoming traffic, I’d be taken from this world and free from all this pain.” It was a very dark place to be. That’s when I knew—something had to change. That “good girl” routine? It wasn’t working for me anymore.

The Turning Point

Everything shifted when I decided enough was enough. I took an Empowerment Coach Certification through SWAT. That course was my wake-up call. It helped me recognize the patterns I had been living out, rooted in my trauma and childhood conditioning. I learned to name the shame I’d been carrying since my abuse at seven years old, and I realized how deeply it had influenced every decision I made.

For the first time, I started connecting the dots between my past and the life I was living. More importantly, I learned that I didn’t have to keep living that story. I had the power to change it. The SWAT certification wasn’t just a professional milestone; it was the key to unlocking my own transformation. It gave me the tools to reclaim my voice, set boundaries, and live unapologetically.

How Do You Find Your Inner Bad-Ass Bitch?

She’s already inside you—trust me. You just need to wake her up. Here’s how:

1. Let Go of Perfection

That “good girl” narrative wants you to believe that if you’re just perfect enough, you’ll be worthy of love and success. But being a bad-ass bitch means embracing the mess. It’s about knowing you’re already enough, flaws and all. Stop waiting for permission to be amazing—just be amazing-be you exactly as you are and unapologetically.

2. Own Your Story

We all have a past. For too long, I let mine hold me back, ashamed of my experiences and choices. Living in shame and guilt from the sexual abuse I endured. But I learned that owning your story—every messy, painful, and beautiful part of it—is where your true power lies. Stop hiding your truth. Own it and use it to fuel your future. Own your story, don’t let it own you.

3. Set Boundaries Like a Boss

A bad-ass bitch doesn’t let people walk all over her. She sets clear boundaries and stands firm in them. Saying “no” is an act of self-love. Remember, you don’t have to explain or justify your choices to anyone. Your energy is precious, and not everyone deserves access to it.

4. Step Into Fear

The good girl inside you wants to play it safe, stay in her comfort zone, and avoid failure. But the bad-ass bitch inside knows that growth happens when you push through fear. Whether it’s speaking up, going after that dream job, or walking away from something that no longer serves you—take that leap. Fear will always be there, but you get to decide whether it stops you or fuels you.

The World Needs Your Bad-Ass Bitch

Here’s the truth: the world doesn’t need more good girls following the rules and staying small. The world needs more bad-ass bitches—women who are unapologetically themselves, who take risks, who take up space, and who live with boldness and confidence.

You have that power inside of you. It’s not something you have to go out and find; it’s already there, waiting for you to stop doubting yourself and start living for yourself. Every time you silence your voice, play small, or stay in a situation that doesn’t serve you, you’re ignoring your bad-ass bitch. But every time you step up, speak your truth and choose yourself, you’re letting her free.

From Good Girl to Bad-Ass

My journey from “good girl” to bad-ass bitch wasn’t easy, but it was the most freeing, empowering thing I’ve ever done. And I’m here to tell you, you can do it too. You don’t have to live by anyone’s rules but your own. You don’t have to fit the mold that society tries to put you in. You are powerful, worthy, and enough just as you are.

Don’t wait for life to hand you permission to be the badass woman you’re meant to be. Take it. Own it. And live it.

The bad-ass bitch inside you is ready. Are you?

*******

amber lansdale

Amber Lansdale is a women’s empowerment coach, dedicated to helping women step into their power and embrace their inner “badass bitch.” After enduring trauma and years of self-doubt that left her questioning her very existence, Amber reclaimed her life by owning her story, healing her wounds, and shattering the limiting beliefs that once held her back. Now living her best life—traveling the world, engaged to an incredible man, and embracing her role as a stepmom to three amazing kids—Amber uses her journey to inspire and guide others. She empowers women to break free from societal expectations, live unapologetically, and create the lives they’ve always dreamed of.

 

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